The JUST-NOK brand emerged in amidst the uncertainty of a global pandemic. Founder Archie along with the incredible support of his wife & family created the “JUST NOK” brand to align their passion of creating and helping other. Both military veterans desired to create something tangible that could be versatile and functional. Something that could potentially be shared with their extended military family and deployed friends.

The notion expanded into a vision to create products that could positively impact our communities. To build a brand that celebrates our innate impulse for creation. Human beings have been creators since the beginning of time. Driven by necessity, we exhale when focusing our creativity towards the betterment of others.

“I’d like to create a culture that not only challenges individuals to brainstorm through ideas and come up with solutions to problems & issues surrounding them, but also provide a realistic blueprint simple enough to implement and make those ideas realities. Creating product that are “Value Based” functional and reusable elevating simplistic everyday products” Archie.

JUST-NOK’s flagship line of portable dispensers was a response to the mad-dash for disinfectants that had made hand sanitizers into practically gold. But we weren’t after a quick profit. we saw an opportunity to serve a real, pressing need while elevating these products to the realm of good design. The vision was elegant, but the mission was simple: to protect people and communities.

Judging how easy our kids to lost their hand-sanitizer bottles and our experience carrying sanitary liquids when traveling solidified this as our first product to tackle.

Sustaining your “value”

It’s the everyday things we can’t live without that make us able to be who we want to be. They are the unsung heroes, the effortlessly effective, supporting our base-level safety, security, and comfort. The JUST-NOK team created a product realm in which these daily necessities aren’t expendable commodities. A world where they are extensions of ourselves, accessories we wouldn’t want to be without.

NOK Products are designed thoughtfully, built to last, and intended to make an impact even in their small, unique ways.

Sometimes, all it takes is a little drop to make big waves.

“Why shouldn't the products you use every day be stylish, functional, and socially conscious accessories?”

We make products that elevate the mundane. An extension of yourself, essential to both your life and style. Challenging arcane notions of what everyday products should look like. We believe products that solve problems shouldn’t contribute to new ones.

Our mission is simple.

• Provide refined solutions to existing problems.

• Create a community of like-minded people that care about making an impact.

• Become an example of ingenuity.

• Build products to create culture.